Digital research with SEMRush

Digital research with SEMRush

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Your first step to become a Digital Marketing expert is to get to know one of the leaders on digital research : SEMRush. This amazing tool is often described as  a digital marketer’s goldmine, with tools for competitor analysis, keyword research, site auditing, advertising research and so much more!

What’s SEMRush?

SEMRush is a tool that is specific to finding profitable keywords. Nowadays SEO, is at the forefront of a successful blog. SEMRush is a program that many new  bloggers are using to optimize their pages, create the content their audience wants and create a better experience for their visitors.

What can I use it for?

  • Domain Analytics: You can use it for  digital research of traffic and keyword statistics of domains and URLs.
  • Keyword Analytics: for conducting keyword research and analyzing metrics of popular search phrases.
    • If you want to do some extra research on this topic, please check our Authority Hacker friends video to get some extra insights

  • Projects: to audit, track, and monitor the visibility and health of a domain’s digital marketing efforts.
  • My Reports: You can create custom reports that combine research from SEMrush‘s Domain Analytics, Keyword Analytics, and Projects sections into a PDF.

How to use it?

Backlinks

  1. Enter to http://semrush.com/
  2. Click on “Backlinks” on the left Menu bar
  3. Then write down your competitor’s domain in the search bar and press “search”

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  • Click on Follow Links

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  • When selecting the links you must take into consideration the following
    • The source URL must be different from the Target URL
    • The link must conduct to a relevant site. E.g
      • Blog
      • Magazine
      • Newspaper
      • Etc
  • Another way to gather links in a more general way is to go to “Referring domains”

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  • In the root domain column you can see all the domains that are related to the site. To save them you just need to click on “Export”

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  • In the Export data section Select the Excel Option

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Gather the data into an excel sheet. And you are done!

If you enjoyed our content, don’t forget to like it or leave us a comment. Keep learning more and get the best out of digital research with our tutorial on How to get email addresses and Social account with Url Profiler : Enter here!

Author: Vasco

Vasco Andrade e Silva is a technology-based entrepreneur. He co-founded his first software company while he was finishing the MSc in Software Engineering in 2008. In 2013 he created Easy Easy Apps in order to democratize the development of mobile applications – because he believes that everyone should be part of the mobile revolution.

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